by Bil Kanawati
Living in the GTA, we’re fortunate enough to get a lot of firsts: The first standalone McCafe (with all-day Egg McMuffins!); the first mainstream Gigabit internet packages; and even the first hockey game broadcast in 4K.
When it comes to snow, however, we’ve got nothing on the Atlantic provinces, where I happen to be spending my Christmas vacation. While Mississauga braces for its first big “storm” of the season tonight (with snowfall projected at 5-10cm), my fellow Haligonians and I woke up to as much as 20cm of accumulated snowfall, and we’re bracing for another 10-15cm tomorrow.
But guess what, GTA? You can keep your fancy internets and 4K broadcasts and all-day Egg McMuffins, because there’s one thing that’s coming to Atlantic Canada before anywhere else - Plow Me Out, an on-demand snow removal service that aims to make clearing your driveway as easy as ordering a pizza. I know, I know, there’s been a glut of “Uber for X” companies popping up, and the “Uber for snow plows” hot takes are coming in fast and furious, but this is a homegrown Canadian solution to a uniquely Canadian problem. Creator Sean Griffith of Moncton and his Halifax business partner expect to launch in Moncton, Saint John and Halifax in the next few weeks, with average prices ranging from $30 to $45. To get a quote, all you need to do is put in a few details about your driveway setup (number of cars, where they can push snow, etc.) into the sign-in portal on their website or through the app.
If it’s successful here in snowy Atlantic Canada, the service could potentially expand to Mississauga and beyond.
“We hope to grow it across the country hopefully in a very short period of time.” says Griffith in an interview with Global News.