Artist Glimpse: Apricity
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Originally from the UK and now based in Canada, alt-rock artist Apricity is capturing attention with her commanding vocals, intense songwriting, and unapologetic attitude. With her single "Break You" recently featured as Song of the Day on 102.1 The Edge, she has shared stages with rock heavyweights like Fozzy, Quiet Riot and Econoline Crush and Finger Eleven. Fresh off her fifth appearance at Hollywood's legendary Whisky a Go Go, where she shared a lineup with pop-rock icon Tiffany, Apricity sat down with me to discuss the history, drive, and raw vulnerability behind her music.
ROB AGUIAR: We see the high-energy performer on stage now, but I’m curious about the 'pre-history' of that. What were your very first experiences in the spotlight, and how did they shape the way you connect with an audience today?
APRICITY: I think the UK gave me my foundation as a performer. I started very young, doing children’s theatre, television work, and appearances connected to BBC productions. That was really where I first learned how to be on a stage and in front of an audience.
RA: You often draw comparisons to Paramore and Avril Lavigne; what draws you to this specific style of modern rock where high-energy hooks meet emotionally charged songwriting?
A: I think I’ve always been drawn to artists who can make you feel something while still delivering a huge chorus. I love music that’s emotionally honest but doesn’t wallow in it. You can be heartbroken, angry, determined, vulnerable—whatever it is—but when the music kicks in, it becomes empowering.
It gives you a place to put all that emotion and turn it into energy
RA: Your single "Break You" is deeply rooted in themes of defiance and personal resilience. How do you approach the balance between that powerful, driving rock energy and the underlying vulnerability in your lyrics?
A: Although Break You has a lot of power and attitude musically, what really drew me to the song Greg Critchley wrote was the psychology behind it. On the surface it sounds confident and unapologetic, but underneath there’s actually a warning.
The narrator understands the damage they’re capable of causing and almost tries to tell the other person to walk away before it’s too late. Lines like “I’m not what I seem” and “better save yourself from me” reveal a level of self-awareness that’s really interesting to me. As a performer, that’s what I connect to. It’s not a one-dimensional song
RA: You have performed at the historic Whisky a Go Go several times. What has conquering that legendary Sunset Strip stage taught you about yourself as a live performer?
A: The first time I played Whisky, I was in awe of the history. Coming back has given me confidence. I’ve learned that live performance isn’t about being perfect—it’s about connecting with people. Every return to that stage reminds me how far I’ve come as an artist.
RA: When you take a song out of the controlled environment of the studio and bring it to a live audience, how does the music evolve, and what changes for you emotionally on stage?
A: In the studio, you’re chasing perfection. You’re under a microscope. On stage, that connection is instantaneous. The analytical part of my brain completely shuts down, and my survivalist, performer instincts take over. It forces you into total vulnerability. There is no 'take two.' If a lyric hits differently that night, or if I see someone in the front row singing a line back to me, the emotional weight of the song changes in real-time. You aren't just reciting words.
RA: Do you find your performance style changes depending on the 'vibe' of the venue, or do you have a core 'Apricity' energy that you bring to every stage, no matter the size?
A: Honestly, because I’m still a fairly new artist, I’m definitely still in the process of exploring and finding that perfect sweet spot for my performance style. Every time I get on stage, it’s a learning experience for me. I’m still shaping exactly what the core 'Apricity' stage persona looks like long-term, but right now, my main goal is just being completely present and letting the room dictate how the story unfolds
RA: If you could step into the studio or onto the stage with any artist—living or dead—to collaborate on a song, who would it be, and what kind of sound do you think you’d create together?
A: I’d have to say Trent Reznor. I love how he creates music that isn’t just something you hear—it’s something you feel. It’s dark, cinematic, emotional, but still has these incredible melodies that stick with you. I think we’d create something that sits between alternative rock and modern pop, with a haunting atmosphere and a massive chorus. I always want my music to make people feel something, and I think collaborating with Trent would push me creatively in all the right ways.
RA: With "Break You" making waves and major live milestones on the horizon, what can fans expect next from you in terms of upcoming projects or new music?
A: Right now, my main focus is channeling that momentum straight into the stage. I have some major live milestones on the horizon, and I’m designing a live show that is heavier, more immersive. I am definitely not slowing down. I have a brand new single completely locked in, along with a music video that I’ve been working on.
Apricity represents the true spirit of the modern independent rocker: visually deliberate, sonically explosive, and entirely uncompromising. By grounding her massive alternative edge in authentic emotional depth, she continues to prove that raw vulnerability and heavy rock anthems belong on the exact same stage. As she pushes past international borders and prepares to drop her next sonic chapter, one thing is certain—Apricity's trajectory is pointed nowhere but up.
